This Melbourne based company are all about simplifying home technology for the end user. They require a modern web presence to unite showrooms in Dandenong, Blackburn and Frankston as well as a web shop. FM deliver a vast range of products and services for homes – these need to be represented in an informative and appealing manner.
Our Approach to the new FM Hometech site
We simplified the categories into a series of jump points on the home page to demystify the technology on offer. Products are easily navigable by category, pointing to product descriptions, downloadable manuals and ultimately enquiries for the company. The online shop remains obvious in the navigation, but is a separate location for selling the consumables of their main products.
Their new website is also device friendly, adapting the the size of a users screen, giving them the best user experience.